凝聚香港品牌優勢 拓展內銷市場

凝聚香港品牌優勢 拓展內銷市場 (Chinese only)

內地人民生活水平不斷提高,特別鍾愛高檔次品牌,而代表優良品質的「香港品牌」受到內地消費者熱捧。據有關津冀和東北的消費者對香港品牌購買行為的調查報告顯示,最受津冀地區消費者歡迎的香港品牌產品類別為「...

品牌創新 服裝鞋業拓內銷路

品牌創新 服裝鞋業拓內銷路 (Chinese only)

隨著生產技術的改進,內地經濟急速發展,中國內地的鞋類市場已呈百花齊放的局面,不少傳統製造商已成功轉型至品牌業務,銷售渠道亦變得多樣化,有些更利用電子商務進行營銷。 為強化本地鞋業的發展,香港鞋業...

珠三角家電業全速邁進智能製造 港商轉型刻不容緩

Smart manufacturing in full swing for PRD electrical appliance industry

To strengthen industry awareness of re-industrialization, HKPC and the Hong Kong Electrical Applianc...

大數據 推動零售業未來發展

Big Data Steers the Future Development of Retail Industry

As one of the current hottest technologies of the world, Big Data is changing the business model o...

行政長官梁振英頒獎予周大福董事總經理黃紹基(左)。

HK Jeweller Drives Mainland Sales with IoT-enabled Logistics Automation

Rising standard of living in the Mainland has induced higher demand for high-end products such as ...

尾板安全升級莫遲疑

Go on the Overdrive with Tail Lift Safety Improvement

Video on Go on the Overdrive with Tail Lift Safety Improvement (Chinese only) Tail lift acciden...

工業「回流」非「搬廠」 生產力局助港商智能增值

HKPC Adds Smart Values for Returning Manufacturers

Industry is a key driving force for Hong Kong economy. With the HKSAR government promoting "re-ind...

DHL香港空運貿易領先指數 (DTI)

DHL Hong Kong Air Trade Leading Index (DTI)

DHL Hong Kong Air Trade Leading Index ("DTI") is a quarterly survey implemented by Hong Kong Product...

在這個互聯網的年代,怎樣收集、分析及展示這麼多的數據?

管理創新 智能流程分析 企業靈活回應市場 (Chinese only)

  在這個互聯網的年代,企業開始利用去大數據,以了解消費者的喜好、分析市場趨勢,從而部署業務策略。但當客人想知道一些更精準的數據,例如:某個尺寸的長褲,或某種顏色外衣的生產進度,你又從何得...

「內銷營銷策略管理」方案內容

Sound Domestic Sales Marketing Strategy Management Yields Satisfactory Returns

With a rapidly developing Mainland market, many local companies are eager to seize domestic sales op...